Product Marketing Manager - Video

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Product Manager
About the role

Twilio is looking for a product marketer with a vision for the future of communications, focused on our Video product. You will also be responsible for positioning, messaging and GTM activities around product launches, content, and campaign development. We don’t have hard and fast requirements - everyone is different. We are looking for you to demonstrate whether you have the core attributes of a great product marketer.

Twilio is looking for a leader who lives the Twilio Magic, and has a track record of product marketing excellence.  They also have:

5+ years experience in product marketing, or technical marketing.
You are a strategic thinker--you like to build a deep product knowledge and figure out how to highlight our key product differentiators in an impactful way.
You know how to turn data into a story. You know how to turn a story into a presentation. You are able to clearly articulate complex concepts to leave a lasting impression.
You know how to enable and educate internal audiences to drive meaningful and actionable content.
You can get things done. We want to talk about how you manage projects.
Bachelor’s degree or equivalent experience required.

As a Product Marketing Manager, you will live the Twilio Magic values:

BE BOLD & WRITE IT DOWN: Create GTM strategy and rally product, marketing, and sales around your vision.
BE AN OWNER: Lead all marketing work streams for video; manage product launches, marketing for top video use cases, customer insights, regionalization, and competitive analysis.
BE INCLUSIVE: Work with demand generation teams to help create and execute the campaigns to create pipeline and partner with marketing in support of events, content marketing, and case studies..
WEAR THE CUSTOMER’S SHOES: Have top-notch presentation skills so you can stand in front of any customer or executive and make the case for your product.
EMPOWER OTHERS: Lead sales training for your product and be the subject matter expert on all things video.
RUTHLESSLY PRIORITIZE: Work in an environment that is always in motion--manage priorities so that you handle top priorities as they crop up, without losing momentum on your long term projects.

The product marketing team at Twilio is responsible for defining the next chapter of customer engagement through world-class messaging and positioning, storytelling and customer insights. At the intersection of product, sales, and marketing, the product marketing team plays an integral role in translating products, features, and services into solutions that meet our customers’ needs.

Twilio is a company that is empowering the world’s developers with modern communication in order to build better applications. Twilio is truly unique; we are a company committed to your growth, your learning, your development, and your entire employee experience.  We only win when our employees succeed and we're dedicated to helping you develop your strengths. We invest in weeks dedicated to tackling hard problems and creating your own ideas. We have a cultural foundation built on diversity, inclusion, and innovation and we want you and your ideas to thrive at Twilio.

We employ diverse talent from all over the world and we believe great work can be done anywhere. Around the world, Twilio offers benefits and perks to support the physical, financial, and emotional well being of you and your loved ones. No matter where you are based, you will experience a company that believes in small teams for maximum impact; seeks well-rounded talent to ensure a full perspective on our customers’ experience,  understands that this is a marathon, not a sprint; that continuously and purposefully builds an inclusive culture that empowers everyone to do their best work and be the best version of themselves.

While submitting, please indicate that you are applying from Make it in Ukraine.

About the company

Millions of developers around the world have used Twilio to unlock the magic of communications to improve any human experience. Twilio has democratized communications channels like voice, text, chat, video and email by virtualizing the world’s communications infrastructure through APIs that are simple enough for any developer to use, yet robust enough to power the world’s most demanding applications. By making communications a part of every software developer’s toolkit, Twilio is enabling innovators across every industry — from emerging leaders to the world’s largest organizations — to reinvent how companies engage with their customers.

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